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All Our Practice Tips

I was reminded earlier this week of the sage advice of one of my early mentors on the topic of “file avoidance,” a very particular form of procrastination that tends to attach itself to specific tasks on specific files.

He said:

“There will be files that you encounter in your career that, for one reason or another, you simply avoid.

“There may be no reason for it. You have tasks to be done and you absolutely know  how to do them.  But for one reason or the other, you never quite get to those files.

“They seem to linger and collect dust – and the problem just grows worse and worse until you fall behind.  But your avoidance just grows worse.

“There’s a simple solution. Whenever you encounter one of those files, just do something.

“Do something. Make a call, write a letter, draft a memo. Just take one step. The problem will magically disappear and you will be back on track.”

So this week’s tip, with the holidays immediately upon us, is that this is an optimal time to look through your file cabinet and identify any matters that have been unattended to for longer then you would have preferred.

And before embarking on that well deserved holiday break… just do something.

Write that email, make that call, send that memo, and create momentum so that inaction can be turned into action in the new year.

- Garry J. Wise, Toronto

 

♫  Inch by inch, row by row, I’m gonna make this garden grow
All it takes is a rake and a hoe and a piece of fertile ground…♫

Lyrics and music by: David Mallett, recorded by: Peter, Paul & Mary.

a dream is a wish

Abraham Lincoln is credited with saying: “The best way to predict your future is to create it”

Brian Tracy in his blog talks about the Golden Hour – a time that you set aside at the start of your day to work on the most important task you will have for your lifetime – namely your personal development.

Brian states:

[T]ake 30-60 minutes and read something motivational, inspirational or educational. Be sure that the first thing you put into your mind in the morning is positive, healthy and consistent with the kind of life you want to lead.

A colleague of mine, Tom Grella, has been following this philosophy for as long as I have known him.  He takes an hour a day to read books and study leadership as it applies to lawyers.  His time invested in this activity has paid off in spades.

Tom, the managing partner of McGuire, Wood & Bissette in Asheville, N.C., in 2012 was named the recipient of the Samuel S. Smith Award by the American Bar Association’s Law Practice Management Section.

“I cannot think of a more deserving honoree than Tom Grella. He epitomizes everything this award was created to recognize,” said Thomas Mighell, chair of the ABA Law Practice Management Section. “Tom stands out as a leader in LPM, the ABA and his law firm. His commitment to the improved growth and education of law practice management is steadfast, as demonstrated through his continued participation and leadership in LPM section activities.”

The lesson here is to start – today – in investing in yourself to become the person that you wish to be. Inch by inch, day by day, you will be making progress towards your goal.

Brian Tracy has great advice on how to make this happen. He says:

After you have completed your morning reading, take a spiral notebook and write out your top 10-15 goals in the present tense, exactly as if you have already achieved them. Write goals such as, “I earn $100,000 per year”; “I weigh 165 pounds and am superbly fit”; “I drive a brand new grey BMW”; “I live in a beautiful 3500 square foot home” and so on. Rewrite your list of goals every morning without referring back to the goals you wrote the day before. This is a very important success factor for you to practice in order to achieve your goals.

Only you will know what your goals are.. eHow says:

Think about what you value in life. Your goals and aspirations need to be in line with your values in life. Defining your values will help you to set a direction for your goals and keep you focused and on track.

Your goals can be as big and as broad as your imagination.  They could be to help your family and your children excel. They could be to make your business succeed. They could be to build your relationship with your spouse to be strong and powerful. Or they can aspire to achieve world peace and help end hunger.

As Ralph Waldo Emerson said: “Dare to live the life you have dreamed for yourself. Go forward and make your dreams come true.”

 

This week’s practice tip features a guest post from Rachel Spence, a law clerk  with Wise Law Office, on the importance of delegation in our work.  This article was previously featured at Wise Law Blog.

- Garry J. Wise

……………..

Delegate, Don’t Abdicate

The  simple truth is that as legal professionals, we require effective delegation like we require oxygen to breathe. There’s no need to be shy about why.

Delegation helps us to:

  • relieve stress,
  • improve efficiency,
  • complete client work at a lower cost (delegating tasks to an assistant or clerk who have a lower hourly rate),
  • move ahead in our careers by having time to take on new tasks,
  • create workplace trust,
  • enhance our knowledge base and others

Here is a step-by-step guide on how to delegate efficiently and effectively:

  1. Communicate the task – When is it due? Why does it need to be done? Are there any obstacles that may get in the person’s way? If so, detail them and how they can be avoided or dealt with.
  2. Provide Support – Ensure the person you are delegating to knows whether equipment, outside training, periodic feedback and meetings for review at critical points in the task are necessary.
  3. Determine Expectations - Be clear about how success will be measured.
  4. Confirm Understanding – Confirm that your expectations are clear and ask for evidence of understanding.
  5. Feedback on Results – Email, call or chat with the person about the end result.

It’s important to note that you should not delegate if:

  • There is not proper time to explain what needs to be done and why. This is key for legal professionals. You need to know the why to get to the how;
  • If the task is undesirable and you’re just looking for a scapegoat;
  • The employee clearly does not have the capabilities to get the work done;
  • If time is a crucial factor and,
  • The employee does not have the authority to complete a task.

The most important lesson in delegation:

Do NOT take the task back once it’s delegated. If you do this, you’re not helping yourself or the person you delegated the task to. If the task was not completed correctly, identify where the breakdown in communication occurred and resolve it immediately. Don’t waste time pointing fingers.

All of this said, it is important to note that implementing a system of procedures for employees to naturally follow is perhaps a more thoughtful approach to efficiency.

If you’re interested in further information on this topic, check out the links below:

- Rachel Spence, Toronto

 

♫  Saying, you got to play your cards and roll those dice,
You may never get a second chance in this life;
Don’t waste your time, ’cause time will tell,
Good things yeah they hardly ever roll around twice.
No second chances… No second chances….♫

Lyrics, music and recorded by Damian Follett.

impression

This is the sixth post in the series on lawyers and marketing.  We have previously looked at  the product mix, the people who provide your services, how you promoted your services and the place where you render your services.  In this next instalment of the examination of the 7 P’s of marketing we have not yet looked at the physical evidence that you use to wrap around your (largely intangible) legal services.  This physical evidence is the material part of the services that you render.

What do we mean by the physical or material evidence of your services?  Your clients will be looking at every physical and visual element of how your approach the market.  They will be looking at your office and how it is laid out, how businesslike and professional it is and asking themselves…does it exude the right sense of trust and confidence?  The physical environment in which you operate will send out many visual and physical clues as to your practice.

They will be looking at your waiting room and consciously or not be wondering if you match their expected price point by the way you have decorated your office combined with your choice of colors, furniture, artwork, magazines and the like.  Is there a kid’s play centre or place for an office dog or even an aquarium?  How is the space laid out?  While functional is always good, people are also looking at how it is organized and what thought has been given to clients who may have to wait.  Is there Wi-Fi?  Air-conditioning? How are your employees ..and yourself…dressed?  Are the chairs and tables comfortable, clean and professional?

What is the ambience of your office and in particular your reception area? Is it quiet and respectful?  Or do you overhear conversations going on in the office?  Is their quiet music playing in the background that provides a soothing atmosphere?  You need to ensure that you have matched your ambience with the messages that you want projected about you and your legal services.  Where is your office located and what does that say about your services?  Is the signage directing people to your office clear and fresh?

Do you have a logo and corporate color scheme?  Is it reflected on your office stationery, business cards, website and in all other forms of marketing that you employ?  This corporate branding is increasingly important today in projecting your image to your clients and others.

Speaking of your website, have you had it professionally designed and have you kept it current with regard to recent events, articles and such?  Does it render well on mobile devices such as smartphones?  Do you have a blog?  Have you updated it with new articles on a continual basis?

When a client comes in to sign documents, do you provide a folder with your logo and contact information printed on it for the documents, along with a business card, a pen with your logo embossed on it and perhaps a brochure on the firm that speaks to the full range of services that you render?

When you send out (by snail mail) copies of documents, articles of interest to clients and the like do you have printed notes with your name and logo on it to which you can write a few words to personalize the delivery of the documents or articles?

Does your signature block in your email contain your logo and links to your website and other information (such as a privacy disclaimer)?

If you sponsor events, is your logo, business name and color scheme reflected in the sponsorship materials?

Think about some other businesses with whom you have recently visited and reflect on these elements. While your services may be intangible, the physical evidence that you wrap around those services can be a strong element in how you market your services.  After all you want to get it right since you don’t get a second chance to make a first impression!

-David J. Bilinsky, Vancouver.

 

iOS 8.1.1

Relief is at hand, at last, for iPad2 users who have suffered through two months of sluggish, under-performing, and perpetually stalling tablets since installing September, 2014’s iOS 8 update.

Apple has this week released iOS 8.1.1, an operating system update that magically restores speed and luster to its older mobile devices, including the iPad 2 and the iPhone 4.

After installing the update Wednesday morning, I noted my iPad 2’s immediate resurrection to useful and pleasing life. Its performance has returned to its pre-iOS 8 level, which was always pretty good – good enough for me to resist the temptation of any of the more recent iPad incarnations.

Numerous media reports confirm across-the-board improvement in mobile performance on older devices after installation of this update (see: Apple Releases iOS 8.1.1, It’s An Essential Update, from Forbes, for example).

iOS 8.1.1 therefore gets an unreserved two thumbs up.

Today’s Tip:  If you have been having issues with your older Apple devices since installing iOS 8 or 8.1, this new update will solve your problems.  Install it, with all due haste!

- Garry J. Wise, Toronto (@wiselaw on Twitter)

 

♫ It doesn’t have to be like this
All we need to do is make sure we keep talking…♫

Lyrics and music by: David GilmourRichard Wright and Polly Samson, recorded by Pink Floyd.

Dragon Dictate 4 Box Image (Right)dns13professional_leftfacing

365941-siri-icon

 

 

 

 

Garry’s last post inspired me to write about using dictation on both PCs and Macs. I have been a long-standing fan of voice recognition and the latest versions are even much better than earlier versions. While there is voice recognition built into the Windows operating system, I haven’t seen it used in practice. Rather, I have found that people use DragonDictate for the PC, currently at version 13; or on the Mac, you can use either Dragon for the Mac, Version 4 or use the Dictation & Speech capabilities built into Yosemite. The best thing about the latest version of dictation in Yosemite is that you can download a file and use dictation what are you are on or off-line. This is a significant advantage over prior versions. It’s a matter fact that this column was “written”, if you can call it that, using Yosemite’s dictation capabilities. Another improvement in dictation in Yosemite is that you can use continuous dictation. Prior versions meant that you could only dictate up to the size of the buffer.

It is amazing how easy it is to use and I am referring to both Dragon Dictate for the PC as well as Dictation in Yosemite. I work on both platforms and use voice recognition on both.

Garry noted that he does most of his work either on an iPad or Microsoft Surface and barely touches his keyboard. I have to say my experience is much the same (except that I prefer laptops over tablets) and I agree that I am much faster using voice recognition than I am typing. Furthermore, voice recognition never misspells; but it could substitute a synonym or possibly a word recognized in error, in which case you still have to proofread your work. But it is literally amazing to to talk to your computer and see your text appear, correctly transcribed and formatted, on the screen.

Now DragonDictate for the PC is much more fully developed then Dictation for the Mac that is part of the OS. However, if all you need is dictation plus some formatting, then dictation for the Mac maybe just fine. I have written extensive papers for conferences using just dictation for the Mac. Why don’t I use DragonDictate for the Mac? Unfortunately, the versions of Dragon that I have, namely versions 2 and 3, are incompatible with Yosemite. I may upgrade but for the moment I’m happy with Dictation in Yosemite.

PC users would be delighted with all the additional commands that you get with Dragon for the PC. You can literally browse the web, save your work, apply detailed formatting and do much more  by voice commands.

When it comes to interfacing with your computer it doesn’t have to come to just using a keyboard.  All we have to do is make sure we keep talking…

 

-David J. Bilinsky, Vancouver.

 

ASUS-T100TA

Today’s post is not so much a “tip” as a confession.

For it’s true – I have been two-timing on my iPad with a Windows tablet. Because for all its virtues, and there are many,  I’ve still had more than the occasional sinking feeling that my iPad just isn’t enough…

I could fill endless column inches discussing everything the iPad does wonderfully. And I have. But we already know all about the iPad’s many virtues, right?

Unfortunately though, there are a few things the beloved iPad simply doesn’t do very well.

“Like what?” I hear you saying.

Like:

  • Dealing with Microsoft Word forms and tables and maintaining formatting on Word documents generally;
  • Gaining remote access to my office computer via LogMeIn Ignition;
  • Navigating the Word Press and Blogger interfaces that I use to compose my posts on SlawTips and Wise Law Blog;
  • Viewing Flash videos;
  • Transferring data from one computer to another, since there is no USB receptacle on Apple mobile devices.

Now, this is not a long list of fatal flaws, and there indeed are makeshift ways on the iPad to fudge and work-around almost of these obstacles.

Most, but not all of them.

I do approximately 80% of my professional work on my iPhone and my iPad. I barely touch my desktop computer at my office any more, preferring instead to compose most of my documents on my iPhone using the Siri dictation function – even when I am sitting at my desk.

When I am working from home or away, however, it gets complicated. I need access to my office computer and my files, and I greatly prefer LogMeIn via the Windows interface (as opposed to the clunky LogMeIn Ignition mobile app) to get onto my desktop.

If I have a phone call to make from home, and I need to review some files at my office to prepare, the iPad just doesn’t cut it. Perhaps this is more of an indictment of LogMeIn Ignition than the iPad itself, but if the “app is crap,” the iPad isn’t going to save it by miraculously creating functionality that just isn’t there.

Similarly, even as I draft this Tips post using Siri on my iPhone, it is clear I am going to have to get onto a Windows computer at some point to post it, add photos or media, and perfect the formatting.

Again, it may not be the iPad’s fault, but it just doesn’t work very well on WordPress. In fact, I have rarely been able to complete a full blog post on my iPad alone, without final touch-ups via a Windows computer.

So lately, I’d been using an old Windows netbook beside my iPad, in tandem, to achieve maximum efficiency. Everything that the iPad does well, I continued to do on my iPad. But I sure was glad to have a Windows machine nearby, just for those occasional moments where the Apple tablet fell short.

My five year-old netbook, however, suffers from sluggish speed and a seriously malfunctioning keyboard, the ultimate result of which is it’s missing a few of the letters I need for most of my passwords. That is also easy enough to fudge by cutting and pasting the occasional “a” and “b,” but hardly trend-setting in terms of optimal use of the latest and greatest technologies.

Which is where my new Windows computer, an ASUS Transformer T100TA (purchased earlier this week via Costco online) comes in.

It’s a “convertible” machine, meaning the screen snaps in and out of a keyboard that doubles as a dock, so that this computer functions equally well as a Windows tablet and as an upgraded netbook computer.

The tablet portion is a bit wider and not quite as tall as an iPad, and feels like it weighs a bit less. To this layperson’s eye, the screen brightness and resolution appear reasonably comparable to the iPad display. Like the iPad, the ASUS tablet is a bit too heavy to hold comfortably in your hand for too long. But it functions quite nicely.

The real conundrum is wrapping my brain around using the Windows desktop interface and software with a touchscreen. It just doesn’t seem natural. At least not yet, three days into my proud ownership. That may well yet change.

Nonetheless, my presumably typical knee-jerk, early resistance explains much about the split personality of the Windows 8 universe, one-half iPad wannabe, and one-half reliable and familiar, old Windows desktop.

And therein lies the challenge for Microsoft and Windows in the tablet universe.

The Metro interface, the gateway to the Windows 8 apps universe, simply isn’t as immediately enticing as the iPad interface, despite the many Windows 8 apps that work extremely well and elegantly in this strange new Microsoft world.

The sole, remaining point of superiority of the Windows OS is that so much of its legacy software – and the functionality thereof – hasn’t yet been replicated effectively for the iPad. So if you want to use the software, you have to use Windows.

And while that software remains exclusively available via Windows, most legacy software isn’t particularly touch-friendly or optimized for viewing and manipulation on the smaller Windows tablet surface.

At least not at first try.

So while I will continue experimenting, I suspect I will continue to use my iPad for just about everything, except for the few things it does poorly that I need to do on Windows.

If this proves to be the case, my Windows tablet might have a sad future of remaining firmly docked on its keyboard, to be summoned only for traditional Windows uses, except for those occasional moments when I want to wow my friends by showing them how it really is a tablet, too, after all.

So to my beloved iPad, I haven’t really left you (and perhaps I never will), but I confess that I might still be tempted to stray – occasionally – just to get my job done.

And so, I will finish dictating this post on my iPhone. I will pick it up from the cloud on my Windows tablet via iCloud.com, and cut and paste it to WordPress to create a SlawTips post.

As well, I’ve taken a couple of pictures on my iPhone of my new Windows computer, and I’ll email them to myself, pick them up on my Windows computer, merge them into one composite photo using a Windows photo editing program, Paint.net, and complete this week’s post, which was a much longer one than expected, at WordPress.

If nothing else, I hope I’ve demonstrated that while the Apple universe is almost perfect, I may still need the occasional blast from the new Windows 8 past to get the job done.

(Hopefully, you’ll agree with me that the sum of these parts at least justifies the many technologies used to create it).

- Garry J. Wise, Toronto (@wiselaw on Twitter)

 

♫ You’re a leftover
Pastrami on rye
Succulent and delicious
Yes, the sandwich of my eye…♫

Lyrics, music and recorded by Hot Soda Apparatus.

Katz's Deli.I read an article today in Slate Magazine entitled “The UR-Deli – How Katz’s stays in business against the odds by Jordan Weissmann.”  This article is about how Katz’s deli in New York City has remained in business in the lower east side of New York since 1888 while its competitors have failed.

The business model is to deliver a hefty pastrami on rye for $19.75.  Believe it or not, that sandwich is not much of a moneymaker.  The old-style delis are facing a conundrum: the very thing that makes them loved..those wonderful stacked pastrami and corned beef sandwiches – is the thing that makes it hardest from an economic standpoint.  They don’t make much money.

Compare and contrast that with law firms:  the very thing that makes us loved – delivering bespoke legal services – is the very thing that makes it hardest from an economic standpoint.  We can’t seem to deliver legal services at a lower cost. We are facing a basic economic issue similar to these old delis…

How does Katz’s deli survive?

The reason Katz’s was able to live on while its competitors disappeared largely boils down to real estate. As Sax writes in Save the Deli, New York’s delicatessens can basically be divided into two groups: those that rent their buildings and those that own. Famous renters, like the Stage Deli and 2nd Avenue Deli, have closed in the face of rent hikes. Famous owners, like Carnegie and Katz’s, have lived on. (And when 2ndAvenue Deli reopened, it bought a building … on New York’s 3rd Avenue). If Katz’s had to deal with a landlord, it would likely have disappeared or moved long ago.

Is there a lesson here for law firms?  Could – possibly – part of the solution to the access to justice issues be that law firms start owning their own office buildings? There are a number of advantages arising from this model.  The partners of such a firm would be building equity in the property over time; that same equity could be used to retire older partners when newer partners purchase an interest in the business as well as the real estate asset.  Keeping ownership of the office space may reduce the overhead costs that could help the firm render legal services to a broader base of clients.

Certainly the issue of trying to broaden the ability of existing law firms to deliver legal services economically to a wider group of society does not have any easy solutions.  However, perhaps Katz’s and similar survivors have lessons for us today. Notwithstanding we are a leftover, perhaps we can still be the sandwich in a client’s eye…

-David J. Bilinsky, Vancouver, BC.

 

Today is the OBA TECHxpo at Toronto.

My good friend Bob Tarantino and I will be presenting “The Ultimate Guide to Being a Mobile Road Warrior:”  

Track 1 — The Ultimate Guide to Being a Mobile Road Warrior

With the right tools you can work on anything, anywhere, anytime. Come to this session to learn how. • Take your office with you • Tablet versus smartphone • iPhone vs Blackberry vs Android • Essential gear and gadgets • Tips for surviving on the road

I’m expecting a lively discussion on iPhones, similar wannabe devices, and the tools lawyers can use most effectively when working away from the office.

The full programme agenda is here.

It’s not too late to register, so join in the fun.

I hope to see your there.

Garry J. Wise,  Toronto

 

♫ I want you
Do you want me too?
I have one question
Can I help you?
Now watch me, what I do
Now thank you for coming through my drive-thru..♫

Lyrics and Music by: Julian Casablancas, Santi White, Pharrell Williams, recorded by Julian Casablancas, Santigold, and Pharrell Williams.

drive thru lawyer

In the four prior posts in this series, we looked at how price is just one of seven components of the legal marketing mix. Part 2 discussed the product mix – and how changing your product mix may result in a great match between your services and the needs of the clients. Part 3 looked at who was on your team and how they deliver your services – and how this can have a big distinguishing effect on how clients view your services against the competition. In Part 4 we looked at promotion and how this can make your services stand out from the pack. In each of these posts we have looked at how each of these components helps distinguish your services from the competition; services that are distinguishable are priced differently, as they are no longer comparable with the competition.

In this post we are looking at yet another component of the marketing mix – namely the place where you deliver your services.  Just consider the range of physical office configurations – from storefront offices on main street to walkup offices to Class A office space in a gleaming skyscraper. Each one of these sends an unwritten message to a potential consumer of legal services. Furthermore, you can practice as a solo, in an office sharing arrangement, an associate or a partner of a firm, large or small. Lawyers can maintain branch offices in the suburbs, in another town, province or state or even another country or continent. You can be a travelling lawyer who attends clients at their places of business, home, hospital, care facility, union hall or even a Starbucks. You can offer handicap access or after-hour access.  Lastly but certainly not least, you can maintain a virtual office, using internet technologies to meet, share, collaborate and meet the needs of your clients who could be down the street, across town, in a distant city or even across the world.  The range of possibilities are unbounded.

Indeed, bold lawyers have envisioned practising in ways that break the familiar constraints. Axess Law in Ontario has launched law offices that are embedded within Wal*Mart stores in Ontario and offer home, family, business services, legal contracts and notary services in an affordable and approachable context.

The range of offices and services that can be offered from different locations to meet client needs is as open and wide as your imagination. Perhaps one day a lawyer will open an office where a client can receive legal advice right in their car…and the lawyer would say…”Can I help You?” and then conclude with: “Thank you for coming thru my drive-thru…

 -David J. Bilinsky, Vancouver, BC.