Easy Automated Workflows

As a solo entrepreneur, I need to automate numerous tasks. Zapier – an online tool which enables you to build connections (or “zaps”) between two apps – makes the automation process super easy.

For example, if you wanted to automatically add your blog posts to your Twitter account, you would select WordPress and Twitter. Zapier then walks you through easy step-by-step instructions on how to connect the two apps. If you only want certain posts to appear in your Twitter feed, you can add a filter that only adds posts tagged with a certain category or written by a specified author.

Zapier provides access to thousands of apps, including apps for forms, email, to do lists, calendars, social media, note taking, accounting, etc. They have also recently added a new “paths” integration, which enables you to add conditional logic to your zaps.

I have found myself scanning their suggested zaps, looking to see what I can automate next.

Lesha Van Der Bij (@LVanDerBij) is CEO & Founder of Optimize Legal – keeping law firms and businesses up-to-date on changes to the law.


  1. I love zapier. I used to use IFTT but switched over when they introduced multi-steps. Its so easy to use and probably how most people imagine IT works when it reality its a lot more complicated.

    To get the most of Zapier though you need know how to design and build workflows. I’ve written a really good whitepaper on this which you can find by clicking my bio.

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